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Sale’s and support

The difference between TDS and TCS

In Income Tax, an assessee’s total income for the previous year is taxable in the assessment year. Although there are certain provisions in the act, through which, the recovery of tax on income, is possible in the previous year itself, i.e. through TDS, TCS, and payment of advance tax. If …

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Customer Loyalty Brings Long-Term Sales

Customer Loyalty Brings Long-Term Sales The newest insights into loyalty programs reveal the best ways to engage customers. Great companies don’t just win new customers, they bring them back for more. Right now, building relationships with current customers is of the utmost importance, since belt-tightening consumers choose to buy from …

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Marketing and Sales Must Work in Unison

Marketing and Sales Must Work in Unison Follow these tips for creating promotional materials that work as hard as you do. This story appears in the March 2010 issue of Startups » Great marketing materials lower the cost of selling and raise the return on your marketing investment. Does your new business have …

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Why Employer Branding Is So Important

Why Employer Branding Is So Important Employer branding will help you hire new employees, create a strong company culture and even reduce marketing costs. This story originally appeared on Personal Branding Blog Having a reputable employer brand is a must for an organization’s strategy because it helps companies recruit better …

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Seven Ways to Energize Sales

Seven Ways to Energize Sales When revenue hits a rut, consider these tips to help you jump-start your sales. contributors are their own. In this highly competitive marketplace, it’s vital to keep your marketing campaigns fresh, new and on target. This fall, kick your marketing into high gear with this …

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Defining Sales and Marketing

Q: What’s the difference between marketing and sales, and how can I integrate the two to build my business? A: This is an important question, because a carefully crafted combination of sales and marketing is vital for successful business growth. “Selling” or making sales consists of interpersonal interaction-the one-on-one meetings, telephone calls …

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